Faculty

Rogério Canhoto

Rogério Canhoto

Chief Business Officer of PHC Software, assuming the management of the marketing and product management business areas.
He performed functions as Chief Revenue & Digital Officer of the Impresa Group and integrates the advisory board for the digital transformation of AICEP - Agência para o Investimento e Comércio Externo de Portugal.
He developed his career in the Telecommunications and Media sector, holding several top management positions in reference companies in the national context and in multinational companies.
He is a invited teacher at ISCTE Executive Education.
Co-author of the book "b-Mercator - Blended Marketing" and Key Note Speaker in several national and international events on topics related to Innovation, Digital Marketing and Digital Business.