Brand Coordinator at Worten, where she has been since 2017, managing Branding and Core Promotional Communication, from strategy to the areas of Advertising, Design, Leaflets, Store and Private Brands.
With a degree in Business Communication from ISCEM - Instituto Superior de Comunicação Empresarial, and a post-graduate qualification in Branding and Account Management from Lisbon Ad School, she has spent almost 20 years working in advertising agencies, managing client services, gaining experience in the various communication disciplines - Advertising, Design, Point of Sale, Activation and Events - and working with different markets and brands.
Before joining Worten, she spent eight years with the Ativism group, where she was Account Director, and also spent around three years as a regular columnist for the Público newspaper, where she wrote a weekly online column, "Mães Há Muitas".