Digital enthusiast since 2012, Guilherme has a bachelor's degree in Management and Industrial Engineering from Universidade do Porto. He always conceptualized the industrial streamlining processes as an improvement for the Digital Marketing field.
Being a marketeer, he combines his analytical skills with the technical implementation knowledge. He worked for Adclick, Impacting Group and Kwanko Group, where he managed brands such as Cofidis, Credibom, N Seguros, IMF, Barclayscard, among others.
Guilherme was the co-founder and managing director at Alterway, having moved to being a Country Developer at Incubeta Portugal.
He is an invited professor at Iscte Executive Education.
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