Pós-Graduação - Analytics for Business

Do you intend to create value with your organization's data?_

Face data and information as strategic assets in your organization and units essential to management practices. Whether it is to prevent risks or antecipate opportunities, knowledge and analysis are essential points to improve business transformation and to create new business models. Get in touch with analytical tools, suitable for different businesses, and improve your communication and interpretation skills regarding analytical solutions.

Type
Postgraduate

Calendar
January to June | 6 months

Schedule
Tuesdays and Thursdays

Language
Portuguese

Faculty

Investment
4.990€

2nd phase of applications | 10% discount
4.491 €

Why choose this postgraduate course?_

Methodology

This course stimulates active participation, solution benchmarking and the analysis of both real successful and unsuccessful cases, with the goal of developing effective implementing and performance competencies. 

Business Tools

Our course allows interaction with tools, statistical and analytics packages, either open source or commercial, suitable for different business issues. It also improves skills regarding the interpretation and communication of analytical solutions to both experts and non-experts, in a clear and understandable way.

Innovation

It promotes a clear vision of the strategic potential of the usage of big data in every functional area of management, in the development of new products or services and in the creation of innovative management processes.

Management Project

You will develop a business analytics project, anchored in the study and resolution of a real business case. This project will combine both the methodologies and concepts acquired throughout the program.

Networking

Our program guarantees a strong company participation throughout the course, which allows for the creation of real business cases and their study in a direct way. You will also benefit from workshops conducted by experts.

Download brochure and schedule a meeting_

Interested in finding out more? Consult the brochure and if you prefer to speak with an advisor, do go ahead and schedule a session.

minibrochuraAnalyticsforBusiness_EN



Shall we start the application?

 

Who is it aimed for?_

Executives and managers with professional experience who intend to discover business solutions regarding information and knowledge analysis.

Senior officials of the most diverse organizations who intend to obtain innovative and high-quality education in business analytics.

analyticsforbusiness

Faculty_

Program

  • Business Analytics Strategy and Methods | 3 ECTS
  • Information and Data Technologies in Organizations | 3 ECTS
  • Segmentation Methods | 3 ECTS
  • Classification, Profiles and Propensity Modeling | 3 ECTS
  • Regression Analysis in Management | 3 ECTS
  • Analytical Complements for Clients | 3 ECTS
  • Marketing Analytics Advanced Topics | 3 ECTS
  • Analytical Methods in Production and Operations | 3 ECTS
  • Finance Analysis and Planning | 3 ECTS
  • Analytical Methods in Human Resources | 3 ECTS
  • Analytical Methods for Fraud Detection | 3 ECTS
  • Programming for Data Analysis | 3 ECTS

Elective units 

Choose one:
  • Exploratory Data Analysis | 3 ECTS
  • Business Analytics Project | 3 ECTS
Choose one:
  • Market Research Methods | 3 ECTS
  • Structural Equations Modeling in Management| 3 ECTS
  •  
*There will only be available the electives that gather the biggest number of enrollment, given that their opening is subject to a minimum number of participants.

Tuition_

Take advantage of the Training + Digital Voucher and guarantee up to €750 in this program to expand your knowledge horizons!

The investment in the program is 4.990€.

This amount includes:

Payment Schedule_

Application fee - 100€

Registration fee - 325 €

Application fee

Date

Percentage
1st Installment Upon registration 25%
2nd Installment

     february

15%
3rd Installment march 15%
4th Installment april 15%
5th Installment may 15%
6th Installment june 15%

(*) Maximum discount of 20%, including special conditions, on the last installment(s).

Testimonials_

I decided to enroll in the Postgraduate Program in Analytics for Business because I believe analytics is becoming a fundamental management tool to support decision-making at all levels. This program prepared me and equipped me with tools that will allow me to support strategic decisions more effectively and promote the use of analytics as a driver of value creation for various stakeholders across my organization.
Ricardo Bravo
Ricardo Bravo
The program far exceeded my expectations, largely due to its practical approach and the availability and experience of the faculty. This Postgraduate Program is, without a doubt, a valuable asset in today’s world, aligning with business needs from a strategic perspective, especially in light of current technological disruption. By covering a wide range of management areas, it also enhances data analysis and decision-making capabilities.
Pedro Alves
Pedro Alves
At the end of 2019, I felt it was time to return to university. I needed an academic challenge that would allow me to gain new technical skills and complement my profile as a management professional. Given the growing importance of 'data'—and especially the insights that come from its processing and analysis—this topic was at the top of my priorities. I found exactly what I was looking for in the Postgraduate Program in Analytics for Business. With a broad and stimulating curriculum, an experienced and multidisciplinary faculty, and a supportive and collaborative staff, this course is a unique opportunity for anyone looking to refresh their knowledge, develop new skills, or simply put themselves to the test!
João Barreto
João Barreto
The choice of this program was simple—it’s the only one that covers so many different topics related to data analysis in such a short period of time! Despite its intensity, I leave with core competencies that will be essential in my professional activity. Living in a digital world, this program provided me with crucial tools and approaches for collecting, cleaning, and applying data across various areas.
Priyal Jivan
Priyal Jivan

Accreditations and Rankings_