Pós-Graduação - Direção Comercial

Embark on a unique programme for team management and commercial leadership_

Get a global view of sales performance and master planning methods and tools that enable optimal decision-making. Update knowledge and deepen critical skills for the Management and Leadership of sales teams. Respond to scenarios of permanent change effectively by linking opportunities, strategy and business positioning. This postgraduate degree is first and foremost in Portugal in terms of commercial strategy, and is appropriate and aligned with new trends in marketing and sales.

Type
Postgraduate

Duration
January to June | 6 months

Schedule
Friday 6:30pm - 10:30pm | Saturday 9am - 1pm

Training Area
Gestão

Language
English

Location
Lisboa

Investment
4.990€

Last Call
4.990€

Why choose this postgraduate course?_

Up to Date Contents

This programme aims to deepen the main themes necessary for the management of commercial teams, such as the management of large accounts, commercial negotiation or the motivation and development of commercial teams

Methodologies

It promotes the articulation between management and the commercial area, through active learning methodologies and multidisciplinary approaches, typical of the hard and soft dimensions of commercial management.

Teaching Staff Expertise

It has a teaching staff made up of renowned professionals in Commercial Management in the country, combining academic excellence with in-depth knowledge of business reality.

Management Project

The programme entails the elaboration of a project in Sales Management, as a logical sum-up of the training model, in which the knowledge learned is applied in the context of a real situation of high strategic impact

Networking

Allows interaction, discussion and sharing with various stakeholders, including customers and suppliers, making the best use of a fundamental network of contacts.

Download brochure and schedule a meeting_

Interested in finding out more? Consult the brochure and should you wish to speak to an advisor, kindly schedule a session, and we will be happy to contribute to your best possible decision.

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Ready to start your application?

For whom?_

Executives who wish to acquire, update or deepen their knowledge Professionals and senior management in marketing, trade marketing and sales.

Commercial or sales directors and key account managers.

All those who wish to extend their activities to the commercial area or all those who are interested in mastering the area and using its tools and instruments.

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Faculty_

  • Commercial Leadership - 3 ECTS
    Finance Applied to Commercial Management - 3 ECTS
    Marketing Strategy and Planning - 6 ECTS
    Commercial Management - 6 ECTS
    Project in Sales Management I - 3 ECTS
    Insight Selling - 3 ECTS
    Commercial Strategy in Sales Management - 3 ECTS
    Key Account Management and Planning - 3 ECTS
    Commercial Negotiation - 3 ECTS
    Digital Transformation in Sales Management - 3 ECTS
    Project in Sales Management II - 3 ECTS
    Sales Team Building - 3 ECTS

Tuition fee_

The investment in the program is 4.990€

This value includes:

Payment Schedule_

Application Fee - 100€

Application Date Percentage
1st Installment Upon Registration 25%
2nd Installment Until 28th february 2025 15%
3rd Installment Until 30th march 2025 15%
4th Installment Until 30th april 2025 15%

5th Installment

Until 30th may 2025 15%
6th  Installment Until 29th june 2025 15%

(*) Maximum cumulative discount of 20%m including special conditions, to be reflected in the last intallment(s).

Testimonials_

I chose the Post-Graduate Course in Executive Sales Management because I wanted to update my academic knowledge in a well-known university, with a medium-duration study programme that suited my professional path the most. I found a very skilled faculty, the most updated contents, and an environment filled with knowledge sharing between students, being followed by a well-balanced timeline due to the program's duration. I had the opportunity of applying the acquired knowledge to my professional life and I leave this program with the safety that I am now more prepared to face the challenges that sales management has to offer. 
Bruno Leite
Bruno Leite Director - Pre-Owned Vehicles at IVECO Group
Why did I choose this program? It is entirely dedicated to sales and I intended to deepen my leadership skills, have a commercial drive more oriented to make everything happen, and surely this program was the one that could offer me this. Iscte Executive Education allows us to build a closeness between the academic knowledge and the real business world. The faculty and the staff are very efficient and take us on an unique learning adventure. The biggest impact that this program had in my professional life is the fact that it is very practical and made me build knowledge that can be applied to my team, to my company. I leave this course with many friends and a really strengthened concept of what a team should be like. 
Nuno Jerónimo
Nuno Jerónimo High-Performance Team Leader and Manager at NOS Portugal
Despite the pandemic period, the quality of teaching was maintained, much due to the excellent group of teachers that this PG brings together, who taught a very comprehensive programme with regard to the areas of knowledge. Undoubtedly an enriching experience at all levels.
Daniel Espinhal
Daniel Espinhal HIV Product Specialist at ViiV Healthcare

Accreditations_