João Miguel Silva is Product Owner at Mercedes-Benz.io, with more than five years' experience leading international digital product development teams. He has a degree in Marketing and Advertising from IADE and has been certified in Agile methodologies by organisations such as Scrum.org and Scaled Agile Inc. He has worked in agencies such as LOLA MullenLowe and co-founded Vivegan, collaborating with brands such as SEAT, Volkswagen and Yves Rocher. She is an enthusiast of Scrum, SAFe and Kanban, focussing on innovation and customer value. He has also specialised in AI applied to project management.
