Joana Roquette is a Product Designer with a focus on UX Research and Product Strategy, with experience in the digital transformation of national and international companies. She has a degree in Economics and a Master's in Management, and complemented her training with a UX/UI Design bootcamp at Ironhack. She has led projects in sectors such as banking, telecommunications and technology, collaborating with brands such as Santander, MEO, EDP and Millennium. She has experience in facilitation, prototyping and product strategy. She believes in balancing user needs and business objectives to create solutions with real impact.