Specialization Course

Sports Marketing & Management

Lifelong Learning.

Especializacao gestao e marketing do desporto banner

Get ready for an unique experience in Marketing and Sports_

Develop a solid and integrated strategic vision about Sports Marketing and Management, with a learning methodology focused on the study and analysis of real business cases

Major in sports marketing and management, a course focused on the reality of the sector and taught by a renowned specialists in the field. This program is aimed at participants with previous education in management or marketing.

 

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Type
Specialization course

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Duration
march to july 2023 | 70 hours

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Schedule
Mondays and wednesdays | 6:30pm - 10:30pm

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Training area
Marketing

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Location
In person | Online

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Language
Portuguese

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Investment
2.495 €

Why choose this program?_

Updated content

It addresses cutting-edge issues such as contemporary issues in consumer behaviour, new trends in marketing and social media management.

 

Put together a Management Project

The program entails the making of a sports management and marketing project as a logical sum-up of the training model adopted here, in which the methodologies and concepts acquired in the program are applied to a real situation of high strategic relevance.

 

Faculty expertise

Promotes the sharing of knowledge and experiences with some of the most reputable specialists in the field of sports management at a national level.

Networking

Promotes interaction, sharing and learning with other participants and experienced teachers in the field.

Download brochure_

Interested in finding out more? Consult the brochure and should you wish to speak to an advisor, you are invited to schedule a session, and we will be more than happy to help you with the best possible decision.

 
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Shall we start the application?

To whom_

Executives and professionals who wish to acquire, update or deepen knowledge and competencies in the marketing and sports management fields;

Managers, coaches, federation athletes, associations and clubs; 

Managers and executives of companies sponsoring sporting activities; 

Managers and council professionals or other entities connected to sports.

especializacao gestao e marketing do desporto para quem

Faculty_

  • 1st Cycle

    _Sports Marketing
  • 2nd Cycle

  • _Project in Management and Sports Marketing I
    _Team Leadership
    _Organization of Sporting Events
    _Sporting Facilities Management
  • 3rd Cycle

  • _Media Relations
  • _Project in Management and Sports Marketing II

Tuition_

The investment in the program is 2.495€

 

Special conditions_

_Alumni ISCTE Executive Education and ISCTE-IUL: - 5% discount

_Club Alumni: -5% discount

_Prompt payment: -5% discount

 

Payment Schedule_

Application fee - 100€

Tuition  Date Percentage
1st Installment Upon registration 50%
2nd Installment May 2024 25%
3rd Installment June 2024 25%

 

Accreditations_

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